Tourism Master Planning

The development of Tourism Master Plans for ”hub” communities is a key part of the Canadian Badlands Tourism Development Strategy. A Tourism Master Plan inventories and reviews a community’s tourism a...


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Drumheller Tourism Master Plan

Since the mid-1980s, tourism has been a principle driver of the Town of Drumheller’s economy. Tourism related sectors – retail; arts, entertainment and recreation and accommodation and food services –...


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Town of Taber Tourism Project

The Town of Taber has a rich history in agriculture dating back to 1885 when Tank 77 was built along the CPR tracks through what was to become the Town of Taber. Pioneering families helped build an ir...


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Medicine Hat GO Plan

Working in conjunction with a Tourism Industry Group, the City of Medicine Hat developed the “Go Plan”, a tourism development plan for the community. The “Go Plan” identifies five objectives to accele...


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Lethbridge Public Realm and Transportation Study

The Project is a Public Realm and Transportation Study (PRATS) that outlined short to medium term (10-20 years) strategies encompassing improvements to public realm components including: the transport...


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Dry Island Buffalo Jump Provincial Park

Dry Island Buffalo Jump Provincial Park (DIBJPP) protects a magnificent reach of the Red Deer River Valley and possesses exceptional natural and cultural attributes that makes it a unique and valuable...


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Dinosaur Provincial Park Tourism Development Plan

Dinosaur Provincial Park (DPP) is a key destination within the Canadian Badlands region. It straddles the County of Newell and lands governed under the Special Areas Act. DPP is a designated United Na...


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Blackfoot Crossing Historical Park Development Plan

At the forefront of a growing aboriginal tourism market, Blackfoot Crossing Historical Park (BCHP) is the largest aboriginal-owned and operated tourism attraction in the country. BCHP is located on a ...


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Canadian Badlands Scenic Touring Route Master Plan

A key component of the Canadian Badlands Tourism Development Strategy is the development of themed scenic routes throughout the badlands region to link attractions and hub communities with the goal to...


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Rural Visitor Information Centre Assessment Study

The Canadian Badlands is an iconic destination comprised of seven National Historic Sites, nine provincial parks and a range of attractions spread across a largely rural region in southeast Alberta. C...


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Tourism Assessments for Communities

With funding from Rural Alberta Development Fund, CBL developed the Alberta Tourism Destination Assessment Manual (ATDAM) – a tool that provides a foundation for strategic planning for future developm...


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Attractions Development Planning

The Canadian Badlands region has some of the most unique tourism attractions in Alberta and in some cases in the world. CBL’s mandate is to work with attractions to help support their continued develo...


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